Let us take the wheel…


Car accidents can happen to anyone, and now it’s happened to you. You feel frustrated, confused, and you don’t even know what to do or where to start.

We know your life has gotten more complicated, and it’s easy to feel overwhelmed. Don’t worry. We can help you with the heavy lifting so your life can go back to normal as soon as possible.

You are our motivation

  • We dedicate ourselves fully to our clients and their cases.

  • We work and live with the motivation that if we aren’t working at our highest possible level, our clients are suffering.

  • This motivation keeps us working harder and smarter to get great results for the clients we select.

We get you back on the road

We have successfully handled hundreds of auto accident cases in the San Francisco Bay Area and all over California. We have successfully achieved millions of dollars in settlements and judgments for our clients.


A healthy, active 35 year-old Florida real estate agent and yoga instructor was visiting friends in San Francisco when she was struck by another car as a passenger in a friend’s car. The other driver made an unsafe U-turn in front of them, causing a broadside collision. As a result, our client suffered serious injuries including a dislocated shoulder which required surgery to repair. She also had to undergo months of physical therapy to regain her strength and mobility so she could get back to surfing, playing volleyball and teaching yoga. The client reasonably accepted the $100,000 insurance policy limits as settlement of her case, just a few months after presenting her demand and confirming there were no other assets from which to collect further monies.Prior to acceptance of the policy limits offer, Sally Morin personal injury attorney conducted an intensive investigation to confirm that the negligent driver had no significant assets from which to recover further settlement monies. Further, this case is an example of the many long-distance clients (people who love outside of the San Francisco Bay Area, but are injured here) who Sally Morin Law happily and successfully represents.


A twenty-four year old auto mechanic was heading back to San Francisco from the North Bay with a group of friends, when the driver lost control of the vehicle and hit a tree. Sadly, the passenger sustained serious injuries to his arm, necessitating surgery and months of rehabilitative treatment. Due to the injuries, he was forced to miss a couple months of work as a mechanic and undergo physical therapy. The mechanic hired San Francisco personal injury attorney Sally Morin and her team to see if he could recover money for his damages, even though his friend caused the accident. The case resolved for a solid amount of insurance money, and the mechanic remained close friends with the driver, despite going through the personal injury claims process. This young man was happy to have Sally and her team working hard to protect his rights. Sally Morin Law ensured that he would recover these expenses as well as his lost earnings he endured due to the accident. Sally eventually got him a settlement of $155,000.00 to cover all this and more.

We are selective

"After getting rear-ended by a distracted driver, I was absolutely clueless as to what to do and where to turn. After a friend recommended me to Sally, my problems quickly faded. Sally and her team worked tirelessly to make sure that I was taken care of on all fronts. Not only did I resolve my issues and get the settlement that I needed, but I got the medical care that I so desperately needed in that moment. Thank you so much, Sally! While I hope I never have to use a personal injury lawyer again, you will get the first call should that need arise!" - Scott B. / Escalon, CA

"Sally did a FANTASTIC job handling my car accident case. The insurance company tried to settle the case for an absurdly small sum and Sally helped me fight to get what was fair. She made sure my medical providers were taken care of appropriately - which was important to me given how much they helped me recover. Sally was persistent but respectful and always worked around my schedule. We were also able to handle most of the process electronically, which was a huge time saver for me. I would recommend Sally to help if you have been in an accident. She will help you get what's fair without making the case your life's focus!!" - Tracy P. / San Francisco, CA

"Sally helped my wife and me out with a car accident case several years ago. She helped us get a six figure settlement from the insurance company and was extremely professional and also friendly and easy to work with. " - David K.

"Sally just completed my personal injury case and was nothing but amazing to work with. She dealt with everything for the duration of my case and I felt completely safe in her hands. She was approachable and professional throughout the entire case. I wouldn't hesitate to recommend her to anyone seeking help with a personal injury case. " - Martine L.

"Sally Morin is an outstanding attorney and I have been more than pleased with her work on my Yellow Cab case. I found her on Yelp and her reviews are nothing but truth- she is the best. It sucks going up against a large entity such as Yellow Cab , but Sally was able to negotiate what I thought to be a very good settlement. I am extremely happy with the way that she handled the case and would hire her again if I needed to. Thank you Sally, I appreciate all of your help!!" - Kim K. / San Francisco, CA

Our team never accepts a case we do not believe in or a client who we don’t enjoy serving. We simply do not accept “nuisance claims” from people who are motivated exclusively by financial gain or some type of revenge. Our clients are people whose lives have been significantly disrupted by their very serious injuries and who are looking for a fair settlement to allow them to get back to their lives. Because of this strict selection process, we can dedicate ourselves completely and passionately to the work we do.

You deserve something different

Sally Morin – Not Your Typical San Francisco Personal Injury Attorney

You may already have an opinion of how personal injury attorneys work thanks to the “I’ll fight for you” ads that appear on cable and plastered on BART trains and buses. That’s not Sally Morin Law’s style. They don’t need to “hype” up the audience to get business. Their reputation and effectiveness has dozens of injured parties seeking out their services on a daily basis.

There are reasons why Sally Morin Law is so popular with victims of traffic accidents:

      • We only do traffic accidents. An avid urban and rural cyclist, former motorcycle enthusiast, surfer and hiker, Ms. Morin saw firsthand how injuries sustained in traffic accidents seriously impacted the lifestyles of her active friends. She decided to limit her practice strictly to injuries resulting from automobile, motorcycle, bicycle and pedestrian accidents. This allows the team to focus on developments in a single practice of law and develop an unmatched expertise.
      • We don’t take every case. We don’t accept “nuisance claims” from potential clients who are motivated by potential financial gain or revenge. Our clients are people whose lives have been significantly disrupted by their injuries.
      • We are straight shooters and we Speak English (and Spanish) not legalese. We don’t exaggerate the value of a lawsuit just to get business. We will give you our opinion on how your case will be resolved based on the latest trends and experience with similar cases. Our clients will have realistic expectations they can use for planning their future.
      • We are attentive and responsive. You are not just a case number at Sally Morin Law. We promptly respond to all email and telephone messages. Keeping you updated on the status of your case is a priority.
      • We keep you involved in the big decisions. It’s your case, you’re in charge. We will collaborate with you on important decisions like settlement offers or going to trial.
      • If you are not insured or under insured and your medical bills are an immediate concern, we will work with the health providers to reduce their charges. This increases your “net settlement” value.


If the idea of dealing with an empathetic San Francisco auto accident lawyer who lays out a realistic plan of action and who gets results appeals to you, your next step is to submit your case for review.

Get our team on things NOW


If you are seriously injured in a car accident you want a San Francisco auto accident lawyer as quickly as you can reasonably make an intelligent choice. That does not mean signing a contract from your hospital bed while you are still under pain medication. It means that when your condition allows you to rationally evaluate your circumstance you need to find a representative.

You’ve heard the expression that “it will get better with time” but that doesn’t apply to personal injury lawsuits. Witnesses disappear, memories get foggy, the physical evidence is lost or modified and records become more difficult to acquire.

While you may put off the decision to hire an automobile accident attorney the plaintiff’s insurance company will not put off contacting you and that can be disastrous later on. Their initial approach will be friendly and helpful and they will say that they want to give you a fair and equitable settlement as quickly as possible. They will then want to get a recorded statement and have you visit their doctors and then use that information to justify a settlement that is far less than “equitable.”

When you engage Sally Morin Law the first thing we do is put the insurance company on notice that you are represented. That stops the calls from the adjustors and attorneys and the possibility of providing information that can be used against you later.

At the time of your automobile accident you have no idea what your loss actually is. If you have surgery and require physical therapy it could be months before you know the total cost. We work with you during that time but will not file a demand until we both agree it is appropriate.

It’s not going to get better with time. All that’s going to happen is your position will become more difficult to prevail. You need a personal injury attorney team who can protect your interests. Contact us today and let us do a free case review to get started on “getting back in the game.” You deserve an experienced and caring San Francisco personal injury attorney (and her entire team) working for you!

What to do if you are in a car accident

Sometimes, despite your best efforts to drive safely, car accidents happen. When a crash does occur, it is important to know what to do to protect your rights. First, and most importantly, seek medical care for anyone who is injured and call the California Highway Patrol or local police. Next, obtain as much information as you can from the other driver including driver license information, car description, license plate number and automobile insurance information. Also, speak with any witnesses to the accident to obtain their contact information. Although the police usually do this if they make a report, sometimes they only speak with select witnesses. If possible, take pictures of the scene of the accident and the damage to the vehicles (cell phones are good for this purpose).

As soon as everyone who needs urgent medical care has been taken care of and you have notified the police, it is important to contact your local San Francisco personal injury lawyer and insurance agent to notify them of the accident. They will advise you on the next steps to take given your specific accident circumstances. Remember that evidence gets harder and harder to gather as time passes after the accident. The sooner that you contact an experienced and caring San Francisco personal injury attorney, the sooner the attorney can begin to talk to witnesses and gather the physical evidence that will be necessary for your case.

What NOT to do if you are in a car accident

The most important thing to remember is not to talk with any investigator (other than the on-site police officers) or insurance personnel for the other driver’s insurance carrier until you speak with your own San Francisco automobile accident attorney. Also, never release private information (like your social security number) to the insurance carrier, as they will only use this against you. For more details and “what NOT to do’s” check out San Francisco personal injury attorney Sally Morin’s FAQ page.

Contact Sally Morin Law – an experienced auto accident attorney and her team – as soon as possible to ensure you don’t inadvertently provide information that can hurt you later.

The streets of San Francisco are dangerous

According to California’s Office of Traffic Data (OTD), San Francisco ranks at the top of the list for injury automobile accidents in cities with greater than a 250,000 population…and you just added to the statistics. You’ve been injured in an auto accident and you are hurt, confused, frustrated and have no real idea of what to do next. You want a San Francisco personal injury lawyer on your side that knows what they are doing, has your best interest at heart, can do the heavy lifting and who can get you “back in the game” as quickly as possible.

You want Sally Morin Law, a highly sought after San Francisco automobile accident attorney law firm. We are a team of auto accident legal and investigative experts. You deserve a personal injury lawyer who focuses on traffic accident cases, not all types of personal injury cases. Sally Morin Law exclusively handles accidents that occur on our streets.

Are we a good fit for you?

If you have suffered serious injury in an auto accident in the San Francisco Bay Area, and want to get back to your life, family, work and activities quickly with low stress, then we are the right team for you.

Please visit our About Us page to get a better idea of who our team is or Submit your case to see how we can help you get your life back on track.

Do you have more questions about auto accident cases?

Check out how the process works when you get started with us